Apollographql Transitions to Usage-Based Pricing with Developer Plan Starting at $5 per Million Requests, Free Tier Eliminated
What changed
Free plan renamed to Developer plan
Developer plan data retention increased from 1 day to 7 days
Developer plan developer limit increased from 3 to 10
Developer plan pricing revealed at $5 per million requests (previously $0 for Free plan)
Enterprise plan formalized unlimited developers (previously unspecified)
Standard plan introduced 90 days data retention for checks and insights
Free tier eliminated - minimum pricing now $5 per million requests on Developer plan (previously $0 with no credit card)
Standard plan introduced developer limit of up to 30 developers
Standard plan launched with $8 per million requests and $2,500/month minimum (previously shown as 'Coming soon' Scale plan)
Apollo transitioned from placeholder pricing to usage-based model with per-million-request pricing ($5/million for Developer, $8/million for Standard)
New promotional offer: $50 usage credit for new signups on Developer plan
Before and after
Apr 1, 2025 vs Jul 6, 2025Free plan renamed to Developer plan
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More from Apollographql
Full history →- Week 11, 2026·improvedApollographql Adds Multi-Org Support to Standard and Enterprise Plans
- Q4 2025·packagingApollographql Standard Plan Pricing Changes to Custom, Entity Caching Renamed to Response Caching, and New Free Plan for Students Introduced
- Q1 2025·packagingApollographql Restructures Pricing Model, Introduces Flexible Usage-Based Scale Plan in Early Access
- Q3 2024·improvedApollographql Hides Serverless Plan Overage Pricing, Impacting Cost Transparency for Users
