Pricing change·Jun 15 → Jun 22, 2026·Week 26, 2026·Cybersecurity & Identity Management
Aura shuffles savings pitch: Family now leads Couple at 60% off
What changed
Discount change
Advertised annual savings % swapped between Family and Couple plans: Family increased from 54% to 60%, Couple decreased from 60% to 54%. All plan prices unchanged.
Before and after
Jun 15, 2026 vs Jun 22, 2026Pulse.
100%
What changed
Advertised annual savings % swapped between Family and Couple plans: Family increased from 54% to 60%, Couple decreased from 60% to 54%. All plan prices unchanged.
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Week 22, 2026 · Aura shuffles annual discounts between Couple and Family plansAura: Labor Day flash sale cuts prices up to 75% · Week 37, 2026
More from Aura
Full history →- Week 41, 2026·packagingAura launches group pricing: volume discounts on 10+ memberships
- Week 38, 2026·increaseAura raises Family/Couple/Individual prices, adds Trusted Family Access
- Week 37, 2026·packagingAura: Labor Day flash sale cuts prices up to 75%
- Week 22, 2026·packagingAura shuffles annual discounts between Couple and Family plans