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Packaging change·Jun 22 → Jun 29, 2026·Week 27, 2026·Sales & Customer Relationship Management (CRM)

Bird pivots to email-first pricing, drops multi-channel PAYG rates

BirdPackagingPackage changeFeature removed

What changed

Package change

Bird overhauled pricing from Pay-as-you-go/Bundle/Enterprise (multi-channel) to Free/Startup/Growth/Enterprise (email-first). New email volume tiers: Free $0/1K emails, Startup from $15/mo, Growth from $80/mo up to 2.5M emails.

Feature removed

Multi-channel PAYG pricing tables removed: SMS, WhatsApp, Voice, RCS, Push, Numbers, and Flow Invocations no longer have published rates. Now listed as 'More channels. Coming soon.' teasers only.

Before and after

Jun 22, 2026 vs Jun 29, 2026
Pulse.
100%
Change 1 of 2 · pricing restructured

Bird overhauled pricing from Pay-as-you-go/Bundle/Enterprise (multi-channel) to Free/Startup/Growth/Enterprise (email-first). New email volume tiers: Free $0/1K emails, Startup from $15/mo, Growth from $80/mo up to 2.5M emails.

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