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Browntape

Porvorim, Goa-based e-commerce management company founded 2012. Private, acquired by Ginesys. Operates in multichannel retail and e-commerce. Serves online sellers and enterprises with order, inventory, and shipping management across 30+ marketplaces.

Entry price

INR 2,000

EaseMyGST GST Returns · /mo, billed annually

Plans tracked

1 add-on

Pricing changes

Latest Wk 35 '26

Pricing model

Subscription

No free tier

Pricing Change History

6 changes

20266 changes

Wk 35 '26

Packaging

Browntape: min-user minimums added to POS & Zwing monthly plans

Web & mPOS (Zwing) monthly plan (₹4000) now requires a minimum of 4 users — no minimum was stated before. Ginesys POS monthly plan (₹3500) now requires a minimum of 2 users — no minimum was stated before.

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Q2 '26

Packaging

Browntape (Ginesys): BI and integration add-on prices hidden

Removed publicly listed prices for Ginesys BI (₹12,500/₹7,500/₹5,000/₹3,500 tiers), 3rd-party POS integrations (₹300/₹150/₹100/₹150), and EaseMyGST IMS add-on (₹1500) products still offered but no longer priced on the page.

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Wk 25 '26

Price decrease

Browntape slashes Ginesys ERP price 30%, trims plan features

Ginesys ERP User price decreased from ₹10,000 to ₹7,000/month; minimum users reduced from 3 to 2; InsightX analytics unbundled from the plan (now a separate add-on). Ginesys BI pricing section removed (4 products: ₹12,500/₹7,500/₹5,000/₹3,500). 3rd Party Apps Integration pricing (Loyalty ₹300, E-Receipt ₹150, Coupon ₹100, Gift Voucher ₹150/POS/month) also removed.

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Wk 17 '26

Packaging

Browntape Bundles InsightX Analytics Into Base ERP User Seats

ERP User plan label updated from 'ERP User' to 'ERP User with InsightX', explicitly bundling InsightX analytics into the base ERP user seat.

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Wk 15 '26

Price increase

Browntape Hikes ERP User Pricing 43% to ₹10,000 Per Month

ERP User monthly price increased from ₹7000 to ₹10000 (min 3 users). A 43% increase per user per month.

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Wk 10 '26

Price increase

Browntape raises order pricing 12.5-16.7% across OMS plans

Standalone OMS plan pricing increased from Rs 3 to Rs 3.5 per order line item (16.7% increase); ERP Integrated OMS plan pricing increased from Rs 4 to Rs 4.5 per order line item (12.5% increase)

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