Product change·Jan 27 → Feb 4, 2026·Week 6, 2026·Software Development & Testing
Fixify Rebrands as AI-Native, Drops Sub-250 Employee Pricing Tier
What changed
Positioning
Hero headline rebranded from 'An IT help desk that'll stretch your budget' to 'AI-native automation to stretch your budget'; subtitle and bottom CTA copy updated to emphasize AI automation.
Before and after
Jan 27, 2026 vs Feb 4, 2026Pulse.
100%
What changed
Hero headline rebranded from 'An IT help desk that'll stretch your budget' to 'AI-native automation to stretch your budget'; subtitle and bottom CTA copy updated to emphasize AI automation.
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Q3 2025 · Fixify Expands Help Desk Service to 24/7/365 Coverage for Enhanced Customer SupportFixify adds Slack-native agent with VIP request prioritization · Week 11, 2026
