Lokalise Implements Major Pricing Overhaul: Growth Plan Surges 117% to $499/mo Amid Comprehensive Plan Renaming and Feature Additions

Explorer plan (formerly Start) increased from $120/mo to $144/mo (20% increase)

Essential plan renamed to Growth

Standard seats changed from limited (10 seats included with extra seat fees at $12-23/mo) to 'Unlimited Standard seats' for paid plans

Pro AI translated words allowance introduced as a new capability across plans (50k/yr for Growth, 150k/yr for Advanced, 400k/yr for Enterprise)

Advanced plan (formerly Pro) now shows pricing at $999/mo - previously required contacting sales

Pro plan renamed to Advanced and now has disclosed pricing at $999/mo

Growth plan (formerly Essential) increased from $230/mo to $499/mo (117% increase)

Complete pricing page overhaul: renamed plans (Start->Explorer, Essential->Growth, Pro->Advanced), changed pricing metric from 'hosted keys' to 'hosted words', introduced tiered AI translation allowances, and moved from per-seat pricing to unlimited standard seats model

Primary pricing metric changed from 'hosted keys' to 'hosted words' for capacity measurement

Start plan renamed to Explorer