Packaging change·Mar 9 → Mar 16, 2026·Week 12, 2026·Marketing & Content
Loyale overhauls product lineup with four renamed tiers and new positioning
What changed
Plan renamed
Four product tiers renamed with updated positioning: Web Only -> Web; Loyalty Wallet -> Core (now positioned as omnichannel loyalty scheme builder); Custom Dev -> Advanced; White Label App -> White Label
Before and after
Mar 9, 2026 vs Mar 16, 2026Pulse.
100%
What changed
Four product tiers renamed with updated positioning: Web Only -> Web; Loyalty Wallet -> Core (now positioned as omnichannel loyalty scheme builder); Custom Dev -> Advanced; White Label App -> White Label
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