Pricing change·Jul 6 → Jul 13, 2026·Week 29, 2026·Sales & Customer Relationship Management (CRM)
Lusha ramps annual discount to 35%, cuts Starter and Pro yearly rates
What changed
Discount change
Lusha raised its annual-billing discount from 25% to 35% via a new 'Summer Sale' banner, lowering yearly-billed prices for Starter ($37.45→$32.45), Pro ($52.45→$45.45) and Premium ($299.95→$259.95/mo); underlying monthly list prices unchanged.
Before and after
Jul 6, 2026 vs Jul 13, 2026Pulse.
100%
What changed
Lusha raised its annual-billing discount from 25% to 35% via a new 'Summer Sale' banner, lowering yearly-billed prices for Starter ($37.45→$32.45), Pro ($52.45→$45.45) and Premium ($299.95→$259.95/mo); underlying monthly list prices unchanged.
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Week 26, 2026 · Lusha cuts prices but trims credits across Starter and Pro plansLusha: Starter plan annual discount cut from 35% to 25% off · Week 31, 2026
More from Lusha
Full history →- Week 37, 2026·increaseLusha ends tiered Summer Sale, hikes Premium 15% to $299.95/mo
- Week 35, 2026·improvedLusha adds Notetaker credits: AI summaries and full transcript analysis
- Week 33, 2026·increaseLusha: Pro plan annual discount cut 35%→30% ($45.45→$48.95/mo)
- Week 31, 2026·packagingLusha: Starter plan annual discount cut from 35% to 25% off
- Week 26, 2026·packagingLusha cuts prices but trims credits across Starter and Pro plans
