Back/Placester

Placester

Boston, MA-based real estate website platform founded 2011. Privately held. Operates in real estate technology and web publishing. Serves brokers, teams, and agents with DIY and done-for-you custom websites, IDX, and marketing tools.

Entry price

$47.17

Agent Essential · /mo, billed annually

Plans tracked

4 add-ons

Pricing changes

Latest Wk 31 '26

Pricing model

Subscription

No free tier

Pricing Change History

1 change

20261 change

Wk 31 '26

Packaging

Placester: Content add-on rebrands to AI-powered Content Automation

Add-on 'Custom Content Packages' (human-written newsletters/blog/social content) rebranded to 'Content Automation': AI-generated, SEO/AEO-optimized blog posts published automatically, from $15/month.

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Current Plans

AnnualMonthly

Agent Essential

Plan

$47.17 /mo, billed annually

Agent Plus

Plan

$63.17 /mo, billed annually

Agent Premier

Plan

$103.17 /mo, billed annually

Team

Plan

$159.17 /mo, billed annually

Broker Standard

Plan

$319.17 /mo, billed annually

Broker Plus

Plan

$479.17 /mo, billed annually

Enterprise

Plan

Contact

Content Automation

Add-on

$15 /mo

Native Live Chat Widget

Add-on

$25 /mo

Additional Website

Add-on

$25 /mo

Do It For Me Service

Add-on

$75 /mo

Company Facts

CategoryMarketing & Content

Free tierNo

Employees51-100

Tracked since2026-07-04

Pricing last seen2026-09-07

Websiteplacester.com