Back/Tapcart

Tapcart

Santa Monica, CA-based mobile commerce company founded 2017. Private. Operates in e-commerce and mobile apps. Serves Shopify brands with native iOS/Android app builder, push notifications, and AI personalization.

Entry price

$200

Core · /mo, billed annually

Plans tracked

1 add-on

Pricing changes

Latest Wk 38 '26

Pricing model

Subscription

No free tier

Pricing Change History

3 changes

20263 changes

Wk 38 '26

Packaging

Tapcart swaps Get Started for Talk to Sales on all plans, going sales-led

All three plans (GROWTH, SCALE, ENTERPRISE +) changed their card CTA button from 'Get Started' to 'Talk to Sales', shifting the signup motion from self-serve to sales-led. GROWTH plan's AI-powered App Studio feature was relabeled from 'AI Agent App Studio' to 'App studio AI editing', shifting emphasis from an autonomous agent to an AI editing capability.

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Wk 29 '26

Packaging

Tapcart reframes Growth, Scale, Enterprise+ taglines around benefits, not aud...

Per-plan tagline copy rewritten from audience-framing (small businesses / growth-stage / $20M+ brands) to benefit-framing (high-converting app / analytics & testing / white-glove infrastructure) on Growth, Scale, and Enterprise+ cards; prices and features unchanged.

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Wk 28 '26

Packaging

Tapcart: full tier overhaul — CORE→Growth $250→$500, ULTIMATE→Scale $500→$1,250

All 3 tiers renamed and repriced: CORE $250/mo→Growth $500/mo (+100%); ULTIMATE $500/mo→Scale $1,250/mo (+150%); ENTERPRISE Custom→Enterprise+ from $2,850/mo (disclosed, now targets $20M+ revenue brands).

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