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Product change·Sep 21 → Sep 28, 2026·Week 40, 2026·Workforce Management

Braintrust rebuilds pricing page to spotlight AIR volume model

Pricing page rebuilt to lead with AIR: hero, footer CTA and AIR benefits now explicitly disclose no public per-interview sticker price for AIR's volume-based model; AIR section moved to top of page.; AIR's who-is-for and benefits copy rewritten (pilot/evaluation buyers vs. candidate screening; role-specific scoring; voice not one-way video); zero-EEOC bias-audit claim demoted to a compliance link.

BraintrustProductPositioning

What changed

Positioning

Pricing page rebuilt to lead with AIR: hero, footer CTA and AIR benefits now explicitly disclose no public per-interview sticker price for AIR's volume-based model; AIR section moved to top of page.

Positioning

AIR's who-is-for and benefits copy rewritten (pilot/evaluation buyers vs. candidate screening; role-specific scoring; voice not one-way video); zero-EEOC bias-audit claim demoted to a compliance link.

Before and after

Sep 21, 2026 vs Sep 28, 2026
Pulse.
100%
Change 1 of 2 · positioning changed

Pricing page rebuilt to lead with AIR: hero, footer CTA and AIR benefits now explicitly disclose no public per-interview sticker price for AIR's volume-based model; AIR section moved to top of page.

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Braintrust rebuilds pricing page to spotlight AIR volume model — Sep 28, 2026 · PricingSaaS Pulse