Hotjar Introduces User Tests Feature for Unmoderated Testing Across All Paid Plans
What changed
Track and filter by errors feature added to Observe comparison table (Scale tier)
Identify API: target surveys by custom user attribute added to Ask product
User tests from Hotjar pool of 200,000+ participants feature added across Plus/Business/Scale plans
3,000+ more integrations via Zapier added to Observe product
Page targeting feature added to Observe comparison table with URL and events capability
Upload your own logo feature added to Ask product (Business and Scale tiers)
Questions per user testing task limit added - Basic: 2 questions, Plus/Business/Scale: Unlimited
Responses API for automatically exporting survey responses added to Ask Scale plan
Events API: target surveys by custom user actions added to Ask product
Reduce visibility feature added to Ask product - control what percentage of users see feedback widgets
User Tests feature added to Engage product - allows unmoderated user testing with quotas across all paid plans
Before and after
Oct 1, 2024 vs Jan 1, 2025Track and filter by errors feature added to Observe comparison table (Scale tier)
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