Back/HubSpot

HubSpot

Sales & Customer Relationship Management (CRM)hubspot.com

Product

HubSpot is a SaaS company that provides inbound marketing, sales, and customer service software. It helps businesses attract, engage, and delight customers by delivering relevant and helpful content.

Entry price

Starter · /mo, billed annually

Plans tracked

no add-ons

Pricing changes

Latest Wk 34 '26

Pricing model

Subscription

Free tier available

Pricing Change History

8 changes

20268 changes

Wk 34 '26

Packaging

Hubspot CMS Starter Content Hub: additional Core Seat pricing disclosed ($45/$75mo)

Content Hub now discloses per-seat overage pricing: Additional Core Seats start at $45/mo (Professional) and $75/mo (Enterprise)

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Wk 33 '26

Packaging

Hubspot CMS Starter Content Hub: Case studies BETA feature removed (Professional)

"Case studies" (BETA) feature removed from the Content Hub Professional plan's feature list.

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Wk 31 '26

Improvement

Hubspot CMS Starter Content Hub: Professional swaps Custom reporting for Agent Hub

Content Hub Professional plan's included-feature list updated: 'Agent Hub' added, 'Custom reporting' removed

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Q2 '26

Price decrease

Hubspot CMS Starter Content Hub: Starter price cut $9→$7/mo/seat, promo up to 65%

Content Hub Starter price dropped from $9/mo/seat to $7/mo/seat (list price $20/mo/seat unchanged); intro promo banner increased from 'up to 40% off' to 'up to 65%'.

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Wk 23 '26

Packaging

Hubspot CMS Starter drops 65% Starter discount banner from pricing

Promotional banner 'Save up to 65% on Starter — Smarter tools, lower price' removed from the Content Hub pricing page for new customers.

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Wk 22 '26

Price decrease

Hubspot CMS Starter slashes Content Hub price to $7/mo/seat

Breeze Customer Agent credit cost halved from 100 HubSpot Credits to 50 HubSpot Credits per conversation resolved in the feature comparison table. Content Hub Starter plan discounted price decreased from $9/mo/seat to $7/mo/seat; promotional Starter discount banner updated from 'Save up to 55%' to 'Save up to 65%'.

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Wk 20 '26

Packaging

Hubspot CMS Starter reveals $9.00 per 1,000 credits pricing

HubSpot Credits pricing now publicly displayed at $9.00 per 1,000 credits; previously no per-credit price was shown in the credits section.

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Wk 13 '26

Packaging

Hubspot CMS Starter removes free plan user limit from pricing page

Free plan user limit disclosure removed from pricing page; previously stated 'Free for up to 2 users'

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