Launchdarkly Renames Client-side MAUS to Client-side Contexts, Enhancing Targeting Model for Users and Devices
What changed
Client-side usage metric renamed from 'Client-side MAUS' (Monthly Active Users) to 'Client-side Contexts' to reflect broader targeting model supporting users, devices, accounts, and other entity types
API controls removed from Pro plan feature list (previously listed under 'Everything in Starter plus')
Data Export add-on availability explicitly shown in Pro plan features (marked as 'available')
Mobile Lifecycle Assistant added to Pro plan - provides mobile SDK attributes, app lifecycle management, and mobile-specific targeting
Migration Assistant added to Starter plan features - helps teams migrate from homegrown feature flag systems
Experimentation add-on availability explicitly shown in Pro plan features (marked as 'available')
Before and after
Apr 1, 2024 vs Jul 1, 2024Client-side usage metric renamed from 'Client-side MAUS' (Monthly Active Users) to 'Client-side Contexts' to reflect broader targeting model supporting users, devices, accounts, and other entity types
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