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OptinMonster

OptinMonster

Marketing & Content optinmonster.com

West Palm Beach, FL-based lead generation and conversion optimization company founded in 2013. Private. Operates in the marketing technology sector. Serves digital marketers, e-commerce businesses, and publishers with popup and opt-in form tools.

Entry price

$9

Basic · /mo, billed annually

Plans tracked

4

no add-ons

Pricing changes

1

Latest Wk 41 '26

Pricing model

Subscription

No free tier

Pricing Change History

1 change

20261 change

Wk 41 '26

Packaging

OptinMonster raises promo prices up to 38% as discount shrinks to 40%

Promo first-year monthly-equivalent prices rose: Basic $7->$9, Plus $19->$27, Pro $29->$37, Growth $49->$67; promo cut from 60% off to 'over 40% off'. List prices ($210/$570/$870/$1,470) unchanged.

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Current Plans

AnnualMonthly

Basic

Plan

$9 /mo, billed annually

Plus

Plan

$27 /mo, billed annually

Pro

Plan

$37 /mo, billed annually

Growth

Plan

$67 /mo, billed annually

Company Facts

CategoryMarketing & Content

Free tierNo

Employees11-50

Tracked since2026-03-02

Pricing last seen2026-06-20

Websiteoptinmonster.com

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Pricing changes & plans

Pricing changes & plans

Pricing changes & plans

Pricing changes & plans

Pricing changes & plans

Pricing changes & plans