Pricing change·Oct 1 → Jan 1, 2025·Q4 2024·Finance & Accounting
Plaid Removes Custom Plan Pricing from Website, Eliminating 'Starts at $500/month' Disclosure
What changed
Price hidden
Custom plan pricing hidden - previously disclosed 'Starts at $500/month' removed from pricing page
Before and after
Oct 1, 2024 vs Jan 1, 2025Pulse.
100%
What changed
Custom plan pricing hidden - previously disclosed 'Starts at $500/month' removed from pricing page
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Q2 2024 · Plaid Renames Free Tier Test Environment and Increases API Call Limit to 200, Shifting Pricing Metric from 'Items' to 'API Calls'Plaid Discontinues Free Plan, Introduces Growth Plan for Small Teams with Discounted Rates and Enhanced Support · Q1 2025
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Full history →- Q2 2025·improvedPlaid Introduces Protect: Fraud Intelligence System Now Included in Custom Plan
- Q1 2025·packagingPlaid Discontinues Free Plan, Introduces Growth Plan for Small Teams with Discounted Rates and Enhanced Support
- Q2 2024·packagingPlaid Renames Free Tier Test Environment and Increases API Call Limit to 200, Shifting Pricing Metric from 'Items' to 'API Calls'