Pricing change·Apr 13 → Apr 20, 2026·Week 17, 2026·Marketing & Content
Mailchimp Drops Introductory Discount, Raises Prices Up to 17%
What changed
Discount change
'Save 15% for 12 months' introductory discount removed; replaced with 'Save 15% on 10,000+ contacts'. Standard $17→$20/mo, Essentials $12→$13/mo, Premium $298→$350/mo for customers under 10k contacts.
Before and after
Apr 13, 2026 vs Apr 20, 2026Pulse.
100%
What changed
'Save 15% for 12 months' introductory discount removed; replaced with 'Save 15% on 10,000+ contacts'. Standard $17→$20/mo, Essentials $12→$13/mo, Premium $298→$350/mo for customers under 10k contacts.
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See the before/after screenshots and every marked-up change.
Week 14, 2026 · Mailchimp quietly trims Standard trial send limit to 5,900Mailchimp ends free template sending after May 31 deadline · Week 23, 2026
More from Mailchimp
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