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Packaging change·Oct 1 → Jan 1, 2025·Q4 2024·Finance & Accounting

Revenuecat Renames Enterprise Plan to Custom for Annual Contracts Over $36k

RevenuecatPackagingPlan renamed

What changed

Plan renamed

Enterprise plan renamed to Custom (for annual contracts of $36k+)

Before and after

Oct 1, 2024 vs Jan 1, 2025
Pulse.
100%
What changed

Enterprise plan renamed to Custom (for annual contracts of $36k+)

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Q3 2024 · Revenuecat Discontinues $1,700/Month Scale Plan, Impacting Launch Stage Apps with Collaborative Tools and Premium SupportRevenuecat Introduces Custom Plan Unbundling, Empowering Enterprise Customers to Selectively Purchase Features · Q1 2025

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  1. Q2 2026·packaging
    RevenueCat: pricing page rebrand — Paywalls add-on moved to self-serve Pro tier
  2. Week 20, 2026·packaging
    Revenuecat adds PRO badge label to main pricing plan card
  3. Week 13, 2026·improved
    Revenuecat launches Web-to-app funnels for no-code in-app access conversion
  4. Q3 2025·packaging
    Revenuecat Introduces Just Paywalls Unbundling, Enhancing Flexibility with Custom Purchase Codes
  5. Q1 2025·improved
    Revenuecat Introduces Custom Plan Unbundling, Empowering Enterprise Customers to Selectively Purchase Features