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Minimum top-up thresholds reduced to make tier access more accessible: Growth $500→$100, Scale $3,000→$1,000, Enterprise $10,000→$2,000 Credit top-up tier structure simplified from 7 to 6 tiers; removed $50, $200, $5,000, $10,000 tiers; added $1,000, $2,000, $3,000 for finer granularity in mid-tier range

Explicit volume discounts added to named plans: Growth saves 7%, Scale saves 14%, Enterprise saves 21% per SMS versus Boost baseline rate.

Dedicated Number monthly fee increased from $3.49 to $3.52 (0.9% increase); Dedicated Shortcode fees increased from $1013.12 to $1019.5 (0.6% increase) for both monthly and setup fees

Complete pricing restructure from volume-based tiers to named plans (Boost, Growth, Scale, Enterprise) with credit top-up thresholds and tiered savings (7%-21%); Dedicated Number monthly fee reduced from $3.52 to $3.49 (0.9% decrease); Added explicit percentage savings display: Growth 7%, Scale 14%, Enterprise 21%; Added credit top-up threshold system: Boost $20, Growth $500, Scale $3,000, Enterprise $10,000

Toll Free Number monthly fee decreased from $3.55 to $3.52 per month

Toll Free Number monthly fee increased from $3.48 to $3.51

SMS pricing increased: Under 5k tier raised from $0.0263 to $0.0264/SMS; SMS inbound Toll Free Number raised from $3.35 to $3.36/month.

SMS volume pricing increased across two tiers: 5k-50k messages up from $0.0187 to $0.0188/SMS; 50k-150k messages up from $0.0122 to $0.0123/SMS. Also, SMS Toll Free Number monthly fee up from $3.34 to $3.35.

Toll Free Number monthly fee increased from $3.31 to $3.36/month (+1.5%), applies to both SMS and MMS sections

SMS pricing tier '50k or more' increased from $0.0121 to $0.0123 per SMS (1.7% increase) SMS pricing tier 'Under 5k' increased from $0.0259 to $0.0264 per SMS (1.9% increase)

SMS pricing for '50k or more' tier increased from $0.0119 to $0.0121 per SMS (1.7% increase) SMS pricing for '5k or more' tier increased from $0.0175 to $0.0185 per SMS (5.7% increase)

Toll-Free Number monthly fee increased from $3.15 to $3.27 (3.8% increase) SMS pricing tier 'Under 5k' increased from $0.0236 to $0.0245 per SMS (3.8% increase)

MMS Toll Free Number (previously Dedicated Number) increased from $3.11 to $3.15 per month (1.3% increase) SMS pricing tier '150k or more' increased from $0.0083 to $0.0084 per SMS (1.2% increase)

Dedicated Shortcode offering removed from pricing page ($1002.10/month + $1002.10 setup fee) Dedicated SMS/MMS number pricing decreased from $3.46 to $3.11 per month (10.1% decrease)

SMS Dedicated Shortcode setup fee increased from $968.75 to $1002.10 (3.4% increase) SMS Dedicated Number monthly fee increased from $1.67 to $3.46 (107% increase)

SMS dedicated shortcode setup fee increased from $930.32 to $968.75 (4.1% increase) SMS pricing increased for 5k or more messages tier from $0.0172 to $0.0179 per SMS (4.1% increase)

SMS Dedicated Shortcode monthly fee decreased from $957.00/month to $930.32/month (2.8% decrease) SMS Dedicated Shortcode setup fee decreased from $957.00 to $930.32 (2.8% decrease)