Packaging change·Oct 1 → Jan 1, 2025·Q4 2024·Data & Analytics
Mixpanel Reduces Free Plan Monthly Events from 20 Million to 1 Million, a 95% Decrease
What changed
Feature added
Verified data feature added to Data Management section
Threshold added
Free plan now includes 10K monthly session replay limit (displayed in plan description and comparison table)
Plan renamed
Startup offer renamed from 'Mixpanel Growth plan' to 'Startup Plan'
Threshold added
Growth plan now includes 20K monthly session replay limit (displayed in plan description and comparison table)
Limit decrease
Free plan monthly events decreased from 20 million to 1 million (95% reduction)
Before and after
Oct 1, 2024 vs Jan 1, 2025Pulse.
100%
Change 1 of 5 · feature added
Verified data feature added to Data Management section
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See the before/after screenshots and every marked-up change.
Q3 2024 · Mixpanel Growth Plan Price Decreased by 14% to $24/month, Enhancing Value for UsersMixpanel Transitions to Freemium Consumption-Based Pricing, Offering 1M Monthly Events Free · Q1 2025
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