OneUp

Refresh schedule row added to Social Listening feature comparison: Basic gets Daily, Intermediate gets Twice daily, Growth gets Every 6 hours, Business gets Every 3 hours.

Business plan social account allowance changed from 'Unlimited Social Accounts' to a capped 80 accounts, with additional accounts purchasable for $1/month per account Added Cross-posting workflows (auto cross-post between connected accounts, 1/3/5/8 workflows on Basic/Intermediate/Growth/Business), MCP access alongside existing API access, and Instagram/Facebook DM automation (auto-send a DM when a post comment matches a keyword)

Starter plan renamed to Basic with price increase from $18/mo to $25/mo (monthly) and $12/mo to $15/mo (annual, $144→$180/yr billed annually). Basic (formerly Starter) plan social accounts reduced from 10 to 5; scheduled posts increased from 150 to 300. Net limits restructured for entry-tier plan.

Business plan social accounts capped at 80 (down from Unlimited); additional accounts available at $1/mo each. Applies to plan card and comparison table.

Free trial messaging updated from 'No commitment. Cancel anytime.' to 'No card required. Cancel anytime.' — now explicitly stating no credit card is needed to start the trial.

DM automation, auto-reply, and auto-label comments now have per-plan limits. DM automation: Starter=1, Intermediate=5, Growth=8, Business=12. Auto-reply/Auto-label: Starter removed, Intermediate=5, Growth=8, Business=12. Enterprise plan description removed 'premium Analytics API access' from listed benefits. Now reads: Business Plan + SOC 2 + ISO 27001 only.

Social Listening 'Track mentions' now clarifies X network scope per plan: Starter plan excludes X mentions, while Intermediate, Growth, and Business plans include X mentions.

Cross-posting workflows added as a new feature across all paid plans: Starter (1 workflow), Intermediate (3), Growth (5), Business (8). Includes auto-posting from one social account to others.

API access expanded to include MCP (Model Context Protocol) across all plans; feature renamed from 'API access' to 'API & MCP access' on all plan cards and feature comparison table.

Starter plan lost access to PDF/CSV email reports download feature. White-labeled reports on Starter now limited to Max of 1 (previously unlimited). New Data storage row added to feature comparison table. Starter gets 3 months history, Intermediate gets 12 months history, Growth and Business get Unlimited storage history.

API access added to Starter plan, previously only available in Intermediate and higher tiers