Packaging change·May 11 → May 18, 2026·Week 21, 2026·Marketing & Content
OneUp cuts Enterprise API perks, caps DM automation by plan
What changed
Limit decrease
DM automation, auto-reply, and auto-label comments now have per-plan limits. DM automation: Starter=1, Intermediate=5, Growth=8, Business=12. Auto-reply/Auto-label: Starter removed, Intermediate=5, Growth=8, Business=12.
Feature removed
Enterprise plan description removed 'premium Analytics API access' from listed benefits. Now reads: Business Plan + SOC 2 + ISO 27001 only.
Before and after
May 11, 2026 vs May 18, 2026Pulse.
100%
Change 1 of 2 · capacity decreased
DM automation, auto-reply, and auto-label comments now have per-plan limits. DM automation: Starter=1, Intermediate=5, Growth=8, Business=12. Auto-reply/Auto-label: Starter removed, Intermediate=5, Growth=8, Business=12.
Sign in to view the full comparison
See the before/after screenshots and every marked-up change.
Week 20, 2026 · OneUp clarifies X mention tracking by plan tierOneUp drops credit card requirement for free trial signups · Week 22, 2026
More from OneUp
Full history →- Week 27, 2026·improvedOneUp rolls out tiered social listening refresh speeds
- Q2 2026·packagingOneUp: Starter renamed to Basic ($18→$25) + Cross-posting/MCP added + Business account cap
- Week 24, 2026·increaseOneUp: Starter plan renamed to Basic with price increase from $18/mo to $25/mo (monthly) and $12/mo to $15/mo…
- Week 23, 2026·packagingOneUp caps Business plan social accounts at 80, adds $1/mo overage
- Week 22, 2026·packagingOneUp drops credit card requirement for free trial signups