Packaging change·Apr 6 → Apr 13, 2026·Week 16, 2026·Data & Analytics
Segment Rebrands Plan Tiers: Pipeline Becomes Connections, Platform Now Engage
What changed
Plan renamed
Both plan cards on the pricing page were renamed: 'Customer Data Pipeline' heading is now 'Connections'; 'Customer Data Platform' heading is now 'Engage'. Labels and headings swapped positions.
Before and after
Apr 6, 2026 vs Apr 13, 2026Pulse.
100%
What changed
Both plan cards on the pricing page were renamed: 'Customer Data Pipeline' heading is now 'Connections'; 'Customer Data Platform' heading is now 'Engage'. Labels and headings swapped positions.
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Q1 2026 · Segment cuts listed destinations from 750+ to 550+, rebrands CDP add-onsSegment renames plans: Connections replaces Customer Data Pipeline card · Week 17, 2026
More from Segment
Full history →- Week 23, 2026·packagingSegment renames plans to Customer Data Pipeline and Platform
- Week 22, 2026·packagingSegment rebrands CDP plan section to Engage
- Week 17, 2026·packagingSegment renames plans: Connections replaces Customer Data Pipeline card
- Q1 2026·packagingSegment cuts listed destinations from 750+ to 550+, rebrands CDP add-ons
- Week 10, 2026·improvedNo pricing changes detected