Sendbird Transitions to Consumption-Based Pricing with New AI Chatbot Plans, Removing MAU Metrics and Introducing Variable Message Credit Rates

Developer plan (Free, 100 MAU) removed as Sendbird shifted from Chat to AI Chatbot pricing

AI chatbot Starter plan added at $99/month with 10,000 message credits per month

Sendbird completely restructured pricing from Chat-based plans (MAU-based) to AI Chatbot plans (message credit-based), introducing consumption-based pricing with variable LLM model rates

Starter 5K plan ($399/month, 5K MAU) removed as Sendbird shifted from Chat to AI Chatbot pricing

Pro 5K plan ($599/month, 5K MAU) removed as Sendbird shifted from Chat to AI Chatbot pricing

AI chatbot Pro plan added at $499/month with 50,000 message credits per month

AI chatbot Free trial plan added with 1,000 message credits for 30-day trial period

Primary pricing unit changed from MAU (Monthly Active Users) to message credits, with different credit consumption rates per LLM model (GPT-3.5: 1 credit, GPT-4: 10 credits per message)