Back/Customer.io

Customer.io

Portland, Oregon-based customer engagement platform founded in 2012. Private. Operates in automated messaging and marketing automation. Serves businesses with personalized multi-channel communications (email, SMS, push, in-app).

Entry price

$100

Essentials · /mo + usage

Plans tracked

no add-ons

Pricing changes

Latest Wk 40 '26

Pricing model

Subscription + usage

No free tier

Pricing Change History

4 changes

20264 changes

Wk 40 '26

Improvement

Customer.io adds Inbox previews (25 limit) to Design Studio across all plans

Added a new 'Inbox previews' row (limit of 25) to the Design Studio feature comparison table, applying equally across Essentials, Premium, and Enterprise plans.

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Wk 35 '26

Improvement

Customer's AI Agent LLM actions exit beta across all pricing plans

The 'LLM actions' row in the plan comparison table dropped its '(beta)' qualifier across all three plans, indicating the AI Agent's LLM actions capability has exited beta status.

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Q2 '26

Packaging

Customer.io: AI Agent (beta) launched + AI credits add-on

Added 'Additional AI credits' usage add-on at $10 per 100K credits for Essentials and Premium plans (Enterprise: negotiated) Added AI Agent (beta) capability across all plans: Session limits (Standard/Elevated/Custom), Persistent Memory, Core/Custom Execution Skills, and scheduled Routines (task automation)

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Wk 16 '26

Packaging

Customer.io Launches AI Agent Tiers with LLM Actions and Daily Routines

Plan taglines updated. Premium: 'growing rapidly' changed to 'scaling across channels with custom workflows'. Enterprise: 'scaling globally' changed to 'dedicated infrastructure and support'. AI Agent launched: Essentials gets core skills + LLM Actions (100K credits); Premium adds Elevated limits + Daily Routines; Enterprise gets Custom limits. AI Agent (beta) comparison section added.

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