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Packaging change·Aug 24 → Aug 31, 2026·Week 36, 2026·Marketing & Content

SparkPost/Bird: Email plan pricing removed, replaced by usage hub

Named tier pricing (Startup $15-30/mo, Growth $80-1,039/mo, Enterprise custom) removed from main pricing page; replaced with a multi-channel pay-as-you-go hub (Email, SMS, WhatsApp, Voice, RCS, Push, Numbers, Verify, Lookup, Realtime) showing no plan-level prices.

SparkPostPackagingPackage change

What changed

Package change

Named pricing tiers with dollar figures (Startup $15-30/mo, Growth $80-1,039/mo, Enterprise custom) removed from main pricing page; page restructured into a multi-channel pay-as-you-go hub (Email, SMS, WhatsApp, Voice, RCS, Push, Numbers, Verify, Lookup, Realtime) with no plan-level prices shown.

Before and after

Aug 24, 2026 vs Aug 31, 2026
Pulse.
100%
What changed

Named pricing tiers with dollar figures (Startup $15-30/mo, Growth $80-1,039/mo, Enterprise custom) removed from main pricing page; page restructured into a multi-channel pay-as-you-go hub (Email, SMS, WhatsApp, Voice, RCS, Push, Numbers, Verify, Lookup, Realtime) with no plan-level prices shown.

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