SparkPost: Pricing page rebuilt around a Bird balance/wallet model
Pricing page rebuilt around a Bird balance/wallet model. Real per-unit rates now shown for Email ($15/mo), SMS ($0.0035/segment) and phone numbers ($1/mo); new Dedicated IPs add-on launched at $24.95/IP/month.; Push and RCS, previously listed as standard pay-as-you-go channels, are now labeled Private beta with limited access, requiring a custom quote instead of self-serve usage pricing.
What changed
Pricing page rebuilt around a Bird balance/wallet model. Real per-unit rates now shown for Email ($15/mo), SMS ($0.0035/segment) and phone numbers ($1/mo); new Dedicated IPs add-on launched at $24.95/IP/month.
Push and RCS, previously listed as standard pay-as-you-go channels, are now labeled Private beta with limited access, requiring a custom quote instead of self-serve usage pricing.
Before and after
Sep 21, 2026 vs Sep 28, 2026Pricing page rebuilt around a Bird balance/wallet model. Real per-unit rates now shown for Email ($15/mo), SMS ($0.0035/segment) and phone numbers ($1/mo); new Dedicated IPs add-on launched at $24.95/IP/month.
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